ZC undermining Taibu's efforts

HARARE - New Zimbabwe Cricket (ZC) convener of selectors Tatenda Taibu is a man on a mission to restore the glory days to the local game ever since he was appointed in June this year.

The former Zimbabwe Test captain has tirelessly worked hard to lure back former players and other technical people, who had given up on local cricket.

Already, Heath Streak has returned to be the national team coach while Taibu is still in talks with other former players.

While the convener is approaching his work with a spirit of inclusion and mending burnt bridges ZC, on the other hand, are doing totally the opposite by barring certain journalists from covering the current Test series against Sri Lanka.

Journalists from the Daily News and colleagues from other media houses were denied accreditation by ZC to cover this series.

Local cricket desperately needs all the publicity it can get in order to lure more sponsors to the game to increase their revenue streams.

When corporates decide to sponsor sporting events; their ultimate aim is for the brand to be highly visible to the public following the match at the venue or through the media.

During the first Test, which ended on Wednesday at Harare Sports Club, almost 50 percent of the advertising boards at the venue were empty.

This was clear testimony of the absence of corporates from the game.

There is no way ZC is going to find takers for all the vacant advertising space when they are restricting certain media outlets from covering the matches.

It seems the ZC hierarchy is holding petty grudges against the media for calling a spade a spade.

We would like to take this opportunity to remind ZC chairperson Tavengwa Mukuhlani and his entire board that they are occupying public offices.

In such an environment, they must be prepared to face criticism from the media if things are not taking the expected trajectory.

As the media, we cannot stand by and watch our cricket going down the drain. We owe it to the Zimbabwean public who must know what is happening.

Frankly speaking, local cricket is not in a healthy state as ZC is weighed down by debts, player exodus and maladministration.

Luckily, we have a few good men like Taibu, Streak, Makhaya Ntini and Lance Klusener, who are prepared to dig trenches and fight to uplift the game.

It’s a pity that, on the other hand, ZC is doing the complete opposite, which ends up jeopardising their efforts.     

 

 

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